Selected project
Light gives the vehicle its frame.
For Hyundai ADS, Velionco developed the set and lighting design, together with lighting programming. Linear lights wrap around the vehicle, shaping its outline and reflections for the advertising shoot.
Red and white sequences create different readings of the car and its surroundings. The 3D study, photographs of the set and views behind the scenes connect the lighting concept with its programmed execution.
01
The experience
The realised project and its visual world.
02
Making of
Preparation, people and show control.
03
Design & 3D
Concepts, plans and previsualisation.
